Bachelor in Marketing Management

Who is this qualification for?

The purpose of this qualification is designed to make a positive contribution to Marketing Management in Namibia and the world at large. It aims to produce effective marketing cadre of students for Namibia and beyond. The course will ensure effective marketing skills in both private and public organisations. It will produce people who will make practical contribution to the industry and commerce in Namibia and beyond. The qualification is a response to Namibia’s human capital development demands projected in Namibia’s National Human Resources Planning Report of 2030. Namibia is a developing economy that needs a cadre of men and women trained to manage businesses professionally.

This qualification aims to apply key marketing concepts, theories and techniques for analyzing a variety of marketing organizations, report the dynamic nature of the environment in which marketing decisions are taken and appreciate the implications for marketing strategy determination and implementation.

Admission /Entry Requirements:

• NSSC Ordinary/Advanced Subsidiary or equivalent with a minimum of 25 points in 5 subjects (including English Language minimum D symbol) on the IUM’s evaluation scale
• A recognised qualification in Marketing Management at NQF level 6 or equivalent.
• Mature age entry for Bachelor of Marketing Management ( Level 7) provided that they:
• Are 25 years old or over in the year in which admission is sought
• Have at least 3 years’ experience
• Must have a passed grade 10 Certificate

Qualification Duration:

Minimum: 3 Years – Maximum: 4 Years

Full-time/Part-time Mode

Career opportunities

The Bachelor degree in Marketing Management can supplement your existing qualifications and give you a salary and career boost. The course prepares students for a wide range of careers in marketing be it in government or in non-profit organizations. Among others some careers are:

Entrepreneur, Marketing and Sales Supervisor, Marketing and Sales Junior Manager, Branding and Marketing Supervisor, Marketing Account Junior Manager.

Course structure